Discover Hong Kong

Task: To recreate ‘Discover Hong Kong’ a more user friendly website - and introduce the attractions of Hong Kong to the travelling world Client: Hong Kong Tourism Board

We’re proud to represent Hong Kong to the world – in 14 languages. Designercity have worked with HKTB since 2004, were involved with the 2006 site and in 2012 undertook the biggest revamp project for a decade. New site has a vibrancy and colour to match the energy of Hong Kong itself - but the story is much more. There’s new IA, navigation and structure. Content is more interactive, intuitive and engaging with Travel Kits and access to all the information you need. Short-term focus was on creating a more user-friendly IA. However, the site has been designed to evolve over the long-term, incorporating the full power of mobile, social media and video content - there’s much more to come.

Interactive Media Awards “Best in Class” Travel/Tourism Mercury Award - Discover Hong Kong WebAward 2013 Outstanding Website - Discover Hong Kong 2013 Gold Award Winner:  General Website Categories – Tourism, Discover Hong Kong 2013 Silver Award Winner: Website Features - Structure and Navigation, Discover Hong Kong